African Market Entry and Expansion for Multinationals

African Ally Weekly Business Summary - African Tech Startups Raised $701 million (USD) in 2020

African Ally Weekly Business Summary

Here are this week’s news highlights and updates on African business opportunities, developments and events.

African Business Councils Applauds Trading based on AfCFTA

African Business Councils Applauds Trading based on AfCFTA

In a bid to boost the Intra-African Trade, the Pan-African Private Sector has shown its support for the launch of trading based on the AfCFTA agreement.

In a press statement, Ms Amina J. Mohammed, Secretary-General of the United Nations, said “the proliferation of Non-Tariff Barriers in Africa has often hindered intra-Africa trade.

It is difficult to move cargo among African countries, and the online system on the Monitoring, Reporting and Elimination of Non-Tariff Barriers will assist in implementing the AfCFTA”.

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Recommended Post: Minimum Wage in Africa – Trends Across 11 African Countries 

World Bank Plans to Invest Over $5 Billion in Drylands in Africa

World Bank Plans to Invest Over $5 Billion in Drylands in Africa

The World Bank Group being the biggest multilateral funder of climate investments in developing countries has announced its plan to invest over $5billion in drylands in 11 countries in Africa which cuts across Senegal to Djibouti. This is to improve the Agricultural sector and help with a better livelihood for the people.

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 Tech Investors Eye Africa’s Education and Financial Sectors

 Tech Investors Eye Africa's Education and Financial Sectors

As attested by two tech investors,  Jihan Abass, founder and CEO of Lami, a Kenyan digital insurance platform and Iyinoluwa Aboyeji, the Nigeria-based Fund’s general partner for Africa’s Future. Africa’s Education and Financial sectors are set to be the low-hanging fruits for investment. 

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How Africa’s Youth Contribute to the African Society

How Africa’s Youth Contribute to the African Society

According to the United Nations in 2015, Africa has 226 million youth aged 15-24 and one-fifth of the world’s youth population. This means that one out of every five young people on earth is from Africa. The African Youth population is forecasted to grow by 42% by 2030. There should be a new focus on Africa’s youth, as we examine how much they contribute currently to the continent.

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African Proverb of the Week


African proverb of the week - Not everyone who chased the zebra caught it, but those who caught it chased it.

    Not everyone who chased the zebra caught it, but those who caught it chased it.

Fun Fact 

Though an Anglophone African country, 68 different languages are spoken in Kenya with Swahili formally recognized as the official language.


We are your dependable and trusted partner for African market entry and global PEO services. We are a division of ‘The Workforce Group’ – an African management consulting firm providing clients across diverse sectors and nations with a comprehensive collection of business and HR solutions.

At African Ally, we are committed to being partners with our clients on their journey to win in the African market. We provide business advisory support required for setting up and establishing operations within the local regulations and employment laws, therefore mitigating unforeseen risks and pitfalls of establishing a business in new terrain. We also manage recruitment and onboarding services, serviced office spaces, vendor management, procurement, travel, immigration and logistics support on behalf of our clients.

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